09.19.17
Westwind Design Group, Calgary, AB, Canada, was recently named the first-place winner in Digital Output magazine’s 2017 Application of the Year awards competition. Westwind Design’s submission – graphics production and installation done for the Calgary Stampede, Promotions Committee, Community Stages Group – was selected for top honors by Digital Output’s readers from a total of 20 entries received and displayed at the publication’s website.
The award-winning Westwind Design Group entry featured graphics that incorporated a modern Western theme, along with Calgary Stampede’s distinctive branding.Calgary Stampede, a first-time client, chose Westwind Design based on the firm’s portfolio of previous work. The vibrant imagery, which includes the Calgary skyline and elements of the Canadian flag, were designed to be seen on all exterior sides of a semi-truck trailer incorporated into an open outdoor stage backdrop.
Westwind Design relied on the digital printing capabilities of their Roland TrueVIS VG-540 wide-format printer/cutter and TrueVIS INK to turn their creative vision into reality.
“In total, we produced over 40 pieces for the final wrap – enough to install media on the sides, front, back, roof, and interior of a 50-foot trailer,” noted Ryan Pearse, graphics designer at Westwind Design Group. “The bright and vivid colors, along with the white point and glossiness of the vinyl, really made the trailer graphics pop.”
The award-winning Westwind Design Group entry featured graphics that incorporated a modern Western theme, along with Calgary Stampede’s distinctive branding.Calgary Stampede, a first-time client, chose Westwind Design based on the firm’s portfolio of previous work. The vibrant imagery, which includes the Calgary skyline and elements of the Canadian flag, were designed to be seen on all exterior sides of a semi-truck trailer incorporated into an open outdoor stage backdrop.
Westwind Design relied on the digital printing capabilities of their Roland TrueVIS VG-540 wide-format printer/cutter and TrueVIS INK to turn their creative vision into reality.
“In total, we produced over 40 pieces for the final wrap – enough to install media on the sides, front, back, roof, and interior of a 50-foot trailer,” noted Ryan Pearse, graphics designer at Westwind Design Group. “The bright and vivid colors, along with the white point and glossiness of the vinyl, really made the trailer graphics pop.”