Anthony Locicero, Associate Editor05.20.19
Corrugated packaging and displays is a $33.1 billion a year industry, according to the Corrugated Packaging Alliance (CPA).
Yet, less than 1% of print jobs in the corrugated space are done digitally, according to Raimar Kuhnen-Burger, regional marketing manager, EFI Industrial Printing.
“Digital printing offers huge scope for new opportunities and a diversity of applications in the packaging sector,” said Jeroen Van Bauwel, director product management at Xeikon. “There is a high demand for products that can differentiate a brand.”
An advantage of digital printing is that it “allows shorter runs for a variety of different SKUs not possible with analog printing methods,” Kuhnen-Berger noted.
“Markets within the packaging sector are seeing high levels of R&D investment and a large percentage growth although the current penetration of digital is still quite small,” said Phil Jackman, global product manager, digital, Sun Chemic
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