Much of Europe’s printing ink industry faces a year of struggle in 2011 against static demand and the continued challenge of rising raw material costs
Sean Milmo, Ink World European Editor03.11.11
Much of Europe’s printing ink industry faces a year of struggle in 2011 against static demand and the continued challenge of rising raw material costs. The traditional inks sector in the region looks unlikely ever to regain the amounts of annual total sales in the pre-recession period.
Of the major segments, only packaging inks seem to have a chance of returning to the levels of consumption prior to the financial crisis of 2008. But even that market may not make a full recovery for two to three years.
In 2010, total printing ink sales in Europe were in volume and value terms much the same as they were in 2009, when they amounted to about 1 million tons with a value of around €3 billion ($4 billion), according to figures from the European Printing Inks Association (EuPIA).
In 2007, they were 14 percent higher by value and volume at €3.5 billion and 1.45 million tons respectively.
Felipe Mellado, chief marketing officer at Sun Chemical, said that 2011 looks likely to
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