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    Online Exclusives

    New Opportunities for Inkjet Printing

    Ceramics, home décor are among the areas inkjet ink manufacturers are seeing growth in.

    New Opportunities for Inkjet Printing
    EFI Cretaprint C4
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    David Savastano, Editor07.02.20
    Digital printing has come a long way in recent years. Billboards, for example, have completely switched over to inkjet printing, while textiles and packaging are areas of growth. Inkjet ink producers see other markets becoming prominent, led by ceramic tiles.   “‘Expansion’ and ‘growth’ are challenging terms to use today given the impact of COVID-19, but there are segments of the inkjet space that I believe will recover faster given the long-term trends our customers are seeing at play,” said Jose Miguel Serrano, EFI’s senior business development manager. “I work in a division of EFI that focuses on industrial and new applications. One of the market segments my office handles, ceramic tile, is a mature market in terms of digital transformation, but we have seen growth in attach rates, and these growing ink volumes, through 2019.   “There is also an opportunity in single-pass inkjet production of floorin

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