Brand owners are looking for greater shelf appeal, increasing safety requirements.
David Savastano, Editor05.30.19
Flexible packaging continues to grow its market share, branching out into new applications, particularly in food and beverage packaging. In turn, ink manufacturers are developing more advanced inks for their customers to meet these requirements, whether it is adding to shelf appeal or meeting stricter safety standards.
“Firstly, the change is driven by the sensitization for packaging safety along with the application of directives on safe handling and low migration performances of all components, including inks,” said Dr. Lutz Frischmann, global product director flexible packaging, hubergroup. “Secondly, the request to have a reduced number of products covering the most popular applications has been a key factor. Furthermore, the growing popularity of using spectrophotometers to define shades has had an influence on the ink market. All these elements contributed to the definition of more engineered and consistent products. Last but not least, the implementation
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