Francois Martin, Senior Communications Advisor, BOBST01.08.19
The printing and converting industry for packaging production across labels, flexible packaging, folding carton, and corrugated boards is undergoing a massive transformation. It is important for all converters to understand the main challenges ahead and to be prepared. Within the Bobst Group, we are closely assessing the market to ensure our customers and future clients will have the solutions they need in a changing environment. We recommend proactively addressing the seven topics below.
1. The Packaging Roles - Protect, Deliver, Appeal
The role of packaging has been evolving over the years. While protecting the goods is still the number one priority, it needs to be done in a sustainable way often using thinner materials and more sophisticated design. With the rapid development of new retail formats (particularly e-commerce), the delivery mechanism of boxes is becoming more complex and the packaging production needs to be done differently and faster with more productive and fle
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