The Digital Pack community was formed to help develop stronger collaboration between HP converters and global and regional brands. The association brings together corrugated converters in North America and Western Europe that own and operate high-volume HP PageWide corrugated presses. In the future, the network will expand to other regions to extend its global reach.
“Digital Pack’s objective is to make digital print easier and better for brands,” said Jim Beard, COO of Vanguard Packaging, a Digital Pack founding member company. “Our multi-regional association intends to meet brands’ high standards for corrugated graphics color, process management, and digital print quality.”
The goal of Digital Pack is to enable brand to succeed through digitally printed graphics packaging and displays, empowering them with speed, efficiency, and agility for successful marketing and supply chain outcomes. The association meets regularly in North American and European locations to pursue and develop new ways to add value to brands’ corrugated procurement experiences. Work will be conducted to simplify the art file creation process, prepress workflow, and print manufacturing processes to meet brands’ rigorous quality requirements.