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EFI Acquires SmartLinc


Makes software that optimizes the shipping process

EFI announced that it has acquired shipping software developer SmartLinc Inc. Based in Milwaukee, WI, SmartLinc Inc. makes software that optimizes the shipping process by allowing users to select the best carrier for their shipments. The software also allows for automated integration with other software systems. Print MIS/ERP products can automatically submit print jobs to SmartLinc software, which then tracks shipment status, cost and carrier information, and transfers this information back to the MIS/ERP system so users can have a more complete picture of expenses, job delivery and other essential metrics.
Financial terms of the acquisition were not disclosed. SmartLinc employees, including former SmartLinc co-owners Greg Billinghurst and Scott Kwiatkowski, have joined EFI. EFI will continue to develop and sell SmartLinc software, which will become EFI’s core shipping technology offering.
“EFI and SmartLinc have many joint customers who will benefit from further, streamlined integration between their MIS/ERP and shipping systems,” said Marc Olin, EFI’s chief operating officer.

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