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Tempt In-Store Productions to Install World's Largest Sheetfed Press



Published December 20, 2013
Tempt In-Store Productions, a Quad/Graphics company, is going big – again. After starting up two new large-format digital presses this year, Tempt will install a KBA Rapida 205, the world’s largest sheetfed press, at its New Berlin, WI, facility, next year.

The new superlarge-format press _ capable of printing POP, signage, posters, displays and graphics of all kinds up to 81 inches by 59 inches (1.51 x 2.05 meters) in size – will be installed in summer 2014. Equipped with a wide range of automated technologies such as automatic plate changing and UV drying capabilities that allow for printing on almost any substrate, the press delivers extremely high print quality with low makeready times.

"This new KBA press will allow Tempt to provide a new level of options for retailers and marketers seeking the broadest range of in-store marketing solutions from a single-source supplier," said Joel Quadracci, Quad/Graphics chairman, president and CEO. "From faster changeovers and more versioning options to superlarge sizes on many substrates, the new KBA underscores our commitment to offering the widest possible range of solutions for our customers."

The new press complements Tempt's existing KBA Rapida 64-inch sheetfed press and represents the latest step in Tempt's mission to build a nationwide in-store marketing platform that delivers the best possible solutions with the latest technology. Earlier this year, Tempt added a new Inca S50i large-format digital UV flatbed press at its New Berlin, WI, facility, and a new Inca Q40i large-format digital UV flatbed device to its Southern California operations in Huntington Beach. The company also serves international customers by utilizing the large-format printing capabilities of Quad/Graphics' plants in Europe and Latin America.

"At Tempt we are committed to using the highest level of technology in order to minimize cost and turnaround time for our customers," said Mike Draver, president of Tempt. "We are serious about providing solutions that help retailers and marketers achieve their business goals."


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