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EFI Redefines Digital Ceramic Printing Market with Next-Generation Cretaprint and Fiery Technology



Published September 25, 2012
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EFI Electronics For Imaging, Inc. unveiled the EFI Cretaprint C3 printer with the Fiery proServer for Cretaprint, the world's first digital front end for the growing ceramic imaging market.

Representing a new generation of inkjet presses for ceramics, the Cretaprint C3 multipurpose digital ceramic decoration printer leverages five years of research and development work and combines the knowledge and customer feedback of 15 years in the market space. The EFI Cretaprint C3 is on display this week at Tecnargilla at the EFI Cretaprint stand (Hall C1, stand 166).

The first EFI Cretaprint C3 press was installed at El Barco Spain. "EFI Cretaprint's next-generation C3 inkjet press gives us the highest quality ceramic printing experience available," said Jose Carlos Fernandez, chief technology officer at El Barco. "With more intense colors, more flexibilities, higher yield, and a great user interface, this latest inkjet technology helps our business be more productive, more profitable, and helps us grow by exceeding the expectations of our customers."

"This is the third generation of digital ceramic printers from Cretaprint, and it will completely change the entire industry," said Ghilad Dziesietnik, EFI's chief technology officer. "The tile imaging market is rapidly shifting towards digital, and EFI Cretaprint is leading this transformation worldwide. The Cretaprint C3 enables customers to speed up production lines and create products with added value due to innovations in every area of the printer. This is the most flexible, reliable, and productive printer ever built for the ceramics market."

The Cretaprint C3 features a single chassis able to accommodate up to eight print bars, which are easy to access due to a new slide-bar design, and can be independently configured for printing and special decoration effects. The flexible and innovative multipurpose system offers more than 1,000 customizable settings, from print width and speed to printer direction and ink discharge, and allows working with different print heads in the same machine — some for printing and others with stronger ink discharge to apply special decoration effects. Its compact design and footprint allows it to be easily incorporated into an existing ceramic tile production line.

EFI's Cretaprint C3 comes with an optional Fiery proServer, the first dedicated color management solution for the ceramic market, redefining the design and production process for color in the ceramic imaging space by enabling predictable, controllable and automated results. The Fiery ceramic workflow serves as the bridge between a ceramic print environment's production and business management solutions. The workflow reduces waste, increases productivity, and boosts profitability through measurement-based processes that eliminate the trial-and-error approach to color management.


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