David Savastano, Editor09.20.17
There are literally thousands of consumer goods brands to choose from when a consumer walks down the aisles in a supermarket.
When the consumer sees dozens of ketchups, for example, there are many factors that they are considering. It might be a specific brand, or it could be color or packaging that catches their eye.
For brand owners, packaging both protects and helps to sell their products, and their printers are important partners. One of the largest privately-owned label printers in North America, Inland Packaging takes pride in partnering with their customers to create value for food, beverage and consumer product packaging customers.
Jackie Kuehlmann, director of marketing for Inland, noted that Inland is in its third generation of family leadership.
“John Glendenning, our current CEO’s grandfather, bought out his partners in 1944, and what
When the consumer sees dozens of ketchups, for example, there are many factors that they are considering. It might be a specific brand, or it could be color or packaging that catches their eye.
For brand owners, packaging both protects and helps to sell their products, and their printers are important partners. One of the largest privately-owned label printers in North America, Inland Packaging takes pride in partnering with their customers to create value for food, beverage and consumer product packaging customers.
Jackie Kuehlmann, director of marketing for Inland, noted that Inland is in its third generation of family leadership.
“John Glendenning, our current CEO’s grandfather, bought out his partners in 1944, and what
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