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Using Novalia’s flexible electronics technology, attendees can play music by touching instruments on the posters.
July 18, 2018
By: DAVID SAVASTANO
Contributing Editor, Coatings World and Ink World
Flexible and printed electronics are popping up in many places and are catching the eye of consumers. During the recent Xerox Rochester International Jazz Festival, held June 22-30, 2018 in downtown Rochester, NY, concertgoers had their own opportunity to make music. In this case, the music was connected by posters printed through the use of Xerox’s iGen printers, Novalia’s flexible electronics and graphic designers from Partners and Napier. The series of five posters featured circuitry that...
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