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Allows fans to access exclusive real-time digital content during the match while also receiving rewards and offers.
September 27, 2022
By: DAVID SAVASTANO
Contributing Editor, Coatings World and Ink World
The use of NFC is expanding throughout the sports world, as the ability to connect with fans while also certifying authenticity of the product are both attractive to the teams. For example, Identiv recently collaborated with the NHL’s Nashville Predators on a commemorative jersey for longtime goalie Pekka Rinne, as well as Spanish football club Atletico Mineiro. Each time these NFC-related products, it seems that even more capabilities are added. Such is the case with Identiv’s latest project...
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