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How to Verify if a Dye is Natural-Sourced

The dye market is witnessing a growing consumer preference for naturally sourced inks.

By: Haley Gershon

Marketing Manager, Beta Analytic

A skyrocketing trend toward naturally-sourced, plant-based ingredients is apparent within the flavors, fragrance, food and beverage, and personal care sectors.    The inclination toward natural-sourced dyes is emerging as well, as the dye market is witnessing a growing consumer preference for naturally sourced inks.    This trend aligns with increasing awareness of the depletion of natural resources, resulting in efforts to use sustainable alternatives as opposed to petrochemical-derived...

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