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Avery Dennison Details State of Smart Labeling Market (Part I)

Francisco Melo looks at trends and possible growth in smart labeling.

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By: Anthony Locicero

Copy editor, New York Post

The intelligent labels and packaging space continues to evolve, as industry leaders pioneer new technologies that will dramatically change the consumer experience for years to come. Francisco Melo, vice president and general manager, Global RFID for Avery Dennison, recently sat down with Label & Narrow Web to discuss his company’s endeavors in this field, as well as where he sees the market heading in the future. L&NW: How viable is the smart labels market globally? FM: Over the y...

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