Lambert is the VP of sales – ink and hardware for the Illinois-based company.
Anthony Locicero, Associate Editor12.20.17
Jim Lambert was on the hardware side of the industry as the co-owner of Innovative Solutions Inc. in Huntsville, Ala.
The company was acquired by INX in 2007 and Lambert most recently served as VP and GM of the latter’s digital division.
But his October promotion blends both worlds.
“I’ve got the entire piece of the pie having the ink side as well as the hardware side,” said Lambert, who now serves as the VP of Sales – Ink and Hardware.
In this role, he’s involved with three of INX’s key brands: Triangle, Prodigy and Evolve.
Lambert noted that Triangle is a line of “great aftermarket inks.”
Prodigy is INX’s OEM account. “We make ink for OEMs to sell under their own label,” Lambert said. “We love that because it shows a high level of confidence in our company to be able to produce real specialty inks for those [accounts].”
Evolve helps compan
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