Infographics

How to Design the Perfect Craft Beer Label

How to Design the Perfect Craft Beer Label

A walk-through of the complicated process of beer bottle label design, tackling branding, styling and legal requirements.

05.11.16
The craft beer market is massively competitive, so as you might expect, there are a ton of factors that need to be considered to ensure a product's success. How competitive are we talking, exactly? Well, let’s get a little perspective on the situation:
 
In the US in 2015, craft beer grew by 12.8%, while overall beer sales declined 0.2%. There are also now more than 4,000 registered breweries in the US, and that number is rapidly growing year-by-year.
 
Take a look at this simple, easy-to-follow infographic (created by https://www.fastlabels.co.uk ) - it provides you with everything you need to know, and guides you through the complicated process of designing an effective craft beer label.


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