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March 27, 2018
By: Anthony Locicero
Copy editor, New York Post
Industry experts like Printform Corporation founder and CEO Mark Abramson will be showcasing their expertise in digital inkjet printing for industrial applications at InPrint USA’s Industrial Inkjet Conference, which is scheduled for May 1-2, 2018 at the Palmer House Hilton in Chicago. The conference is the premier educational and networking forum for the industrial print community and will provide insight into the full spectrum of possibilities being realized through industrial inkjet technology within the manufacturing sector. The focus of this new conference will be to highlight trends, challenges, case studies and the latest technical innovations in industrial inkjet technology across functional, decorative and package printing applications. Attendees will hear from industry leaders who are developing the technology or successfully implementing it in their manufacturing process. In addition, a welcome reception and tabletop exhibits will offer a unique opportunity for networking and community building with industry thought leaders and technical experts. As an expert in industrial print software and workflow, Abramson will be presenting “30 Applications in 60 Minutes.” He will share 30 different critical insights on what he and his clients have experienced with digital industrial print applications, detailing challenges, successes and profitability opportunities that attendees can apply to their own products and workflows. “My presentation will begin with examples and lessons from the sales and marketing side of industrial printing and then touch on product development,” Abramson said. “I will then transition to a few nice jig/fixture applications and then talk about specific applications with software challenges, ERP system integrations, and production workflows.” He will also share his insights on which applications are worth the investment. “My hope is to provide very specific takeaways and lessons learned that touch on the many elements of running an industrial print business. It’s not simply ‘hit print’ in our industry – there are so many complex elements and scenarios that all need to work together before you contribute to the bottom line,” Abramson said. “The presentation is only an hour but I’m hoping to pack in an entire week’s worth of digestible nuggets for the attendees to apply to their own applications,” he added. The welcome networking reception after this closing keynote presentation will offer attendees a chance to ask Abramson questions and continue discussions with industry peers. Abramson is looking forward to interacting with attendees at the show. “I’m most looking forward to meeting my industrial print colleagues and learning directly from them about their challenges and how they conquered them,” he said. “Last year at InPrint, I learned about so many new opportunities and techniques to create more profitable workflows. Many other print-industry conferences have too many sub-specialties. At InPrint, everyone you speak to is focused on print in industrial environments so you can go right to the meat of the conversation. I mix up my show attendance each year, but InPrint is on the list every single year.”
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