Sun Chemical Narrow Web to Take Customers from Concept to Consumer during Labelexpo America 2014

At Labelexpo Americas 2014, Sun Chemical will showcase its full range of solutions for the narrow web, tag and label and converting markets, from inks, coatings, and consumables to brand protection, low migration, pre-press services with high-definition digital plate technology, packaging design/brand consultancy and a dispenser program which lowers ink spend by up to 25%.  
 
“Our narrow web, tag and label customers are looking for solutions that will enhance productivity, improve pressroom performance, and help packaging pop off the shelf,” said Charles Murray, president, North American Inks, Sun Chemical. “During Labelexpo Americas, we’re taking our customers from concept to consumer by showcasing our full range of solutions for the marketplace. Customers can count on us not only for inks and coatings, but also for color management, plates, brand protection and more. We strive to be a partner our customers can turn to for any need they may have.”
 
Visitors of booth 5413 will be introduced to Sun Chemical’s Solaris System, a complete line of inks, consumables and coatings designed to meet all the printing needs of all narrow web and packaging printers. The full range includes products for virtually all narrow web applications, from self-adhesive and in-mold labels to wrap arounds, shrink sleeves, tubes, and food and pharmaceutical packaging. The global series of inks can be tailored to a printer’s specific needs no matter what substrate is utilized including: films, foils, papers, pressure-sensitive papers, plastics, vinyl, top-coated polyethylene, polypropylene and more.
 
Also on display will be Sun Chemical’s SunSpectro family of reverse/surface print inks. These inks increase pressroom productivity by printing at high speeds without defects, and are designed to provide resistance to heat, water, scuff and rub.
 
Sun Chemical’s wide range of coatings will be on display during the show, including a variety of options for satin, matte and gloss printing, in addition to its SunInspire sensory coatings line which offer special effects that allow a customers’ product packaging to stand out on store shelves visually through high luster metallic, fluorescent, glitter, pearlescent, as well as iridescent finishes. SunInspire tactile coatings, ranging from coarse and gritty to soft and smooth, appeal to the sense of touch. Other coatings in the line can create an interactive experience with color shifting, reticulating, and other aromatic coatings.
 
Visitors can also see live demonstrations of Sun Chemical’s SunLase laser marking solutions, a coating that enables brand owners to add information to both secondary and primary packaging information after the filling and closure of the pack, whether for practical supply chain purposes or as a late stage packaging differentiator.
 
Narrow web, tag and label and corrugated printers at the show will be introduced to SunGraphics high definition flexographic plate technology, with Esko HD software and CDI high resolution imaging. Converters that utilize the HD printing plates can print with an image quality of up to 4,000 PPI resulting in expanded tonal range and wider color gamut to produce sharper more vibrant images and colors.
Printers will also see the new Flat-Top Dot technology that prints with 30-60 percent less impression sensitivity compared to standard digital plates, which allows for longer, cleaner, more consistent runs from beginning to end.
 
Sun Branding Solutions (SBS), the packaging brand lifecycle management agency of Sun Chemical, works extensively with brand owners to ensure that packaging is pivotal to their retail presence, harmonizing global brands, optimizing shelf impact and package performance, and helping to make packaging a pivot point for integrated multichannel promotional campaigns.
   
Sun Chemical will showcase an infrared coding solution called Verigard, a security system that adds a small quantity of taggants, or chemical markers, to inks, varnishes or coatings for use in any print process on any substrate, by using a demonstration unit containing a control box and conveyor belt. Using sensors attached to the control box mounted on the conveyor belt, the verifier monitors the presence/absence of the printed ink containing taggants, and/or the printed film thickness.
 
Printers using water-based flexo inks can now decrease their overall bottom-line operating expenses in ink volume and ink costs by up to 25% with Sun Chemical Water-Based Flexo Dispenser Program. The water-based flexo dispenser is unique in that it can make process, blending bases and spot colors all from the same machine. To learn more, visit www.sunchemical.com/wbdispenser.
 
Sun Chemical will demonstrate its capability in the joint development of ink solutions for single pass inkjet in label, packaging and pharmaceutical applications, together with OEM partners and in collaboration with all of the major printhead manufacturers. A complete range of solutions for the digital press aftermarket will be on display during the show and include ranges from OPV to adhesives.