Sensormatic Solutions Supports Retailers in Fight Against Theft, Shrink

Sensormatic Solutions, the global retail solutions portfolio of Johnson Controls, shows its continued commitment to supporting retailers through innovation. The brand released “Secure Retail in the New World,” a resource to help industry leaders understand the future of loss prevention and guide holistic operational improvements that help mitigate the impact of shrink by leaning on connectivity, leading with data, and regaining control of their environments.

“Not only has the financial impact of organized retail crime grown significantly in recent years, but so have safety concerns for both shoppers and associates,” said Craig Szklany, VP and product GM, Loss Prevention & Liability at Sensormatic Solutions. “These changes have made it necessary for retailers around the globe to reconsider what it means to protect their stores. Adopting a data-led approach rooted in holistic operational insight and supported by emerging technology can help brands not only improve their loss prevention tactics today but prepare for new challenges that arise tomorrow.”

Sensormatic Solutions loss prevention solutions work together to provide retailers a comprehensive view of their operations to better understand what’s working, what isn’t, and how to improve their strategies accordingly. Datasets from throughout the store come together to put control back into retailers’ hands and inform more effective, holistic loss prevention strategies built on:
• Connectivity. Retailers have been using electronic article surveillance (EAS), tags, and other loss prevention technologies for decades. Advancements in connected solutions have made these tools more powerful than ever before, giving leaders a comprehensive, real-time view of their stores.
• Context. Computer vision, radio-frequency identification (RFID), store exit monitoring, and other tools come together to help retailers understand not just what was taken and when but the tactics retail criminals are using. Connecting these systems sheds light on what today’s crime looks like in the context of a specific retail location or enterprise to provide actionable, data-driven insights that guide more effective deployments.
• Control. Visual and physical deterrents—like hard tags, safers and wraps, smart sensors, and public view monitors—can help harden defenses no matter how they’re deployed. However, when retailers use operational and loss prevention data to guide their deployment strategies, they’ll be able to use existing tools more effectively and mitigate shrink without compromising customer experiences.