Sensormatic Solutions Showcases Latest Solutions at 2024 NRF

Sensormatic Solutions will be on-site at the 2024 NRF Big Show next week to showcase the newest additions to its suite of outcomes-based retail analytics solutions.

“From loss prevention to inventory intelligence and shopper insights, we are focused on delivering optimized secure retail experiences,” said Tony D’Onofrio, president of Sensormatic Solutions. “Our focus is to listen to our retail customers and innovate to solve their most pressing challenges today and in the future. As such, we are showcasing the latest disruptive retail technologies that global retailers have helped prioritize.”

The brand’s solutions portfolio brings together Sensormatic Solutions and retailer and technology partner datasets to provide comprehensive analyses of retail operations to identify trends, predict outcomes and refine strategies. This helps retailers to protect people and assets.

Controlling shrink, theft and fraud is critical in the modern retail landscape. Sensormatic Solutions helps retailers reimagine loss prevention (LP) as a holistic pursuit, using electronic article surveillance (EAS), radio frequency identification (RFID), computer vision and advanced analytics. Sensormatic Solutions will display its:
• Cloud-based SaaS Shrink Analyzer application: designed to directly attack the growing problem of Organized Retail Crime with an advanced data engine connected LP ecosystem, ingesting, aggregating and analyzing item-level inventory and data from Sensormatic RFID exits, linking it to CCTV video and providing a clear line of sight into what’s contributing to losses in stores.
• Secure Mobile Self-Checkout, powered by Zliide, and protected and sold by Sensormatic Solutions: a solution that enables endless aisle shopping while keeping merchandise protected with specialized anti-theft integrated pin hard tags or new RFID Apparel Tag, delivering a frictionless mobile self-checkout experience.
• Next-Generation Sensormatic Synergy AM/RFID Detection System with Integrated Media Display: a more modern and discreet evolution that provides shrink and inventory visibility at the storefront. These new exit systems are powered by Sensormatic Solutions’ next-generation internet data exchange (IDX) reader gateway to offer best-in-class performance and exceptional value at global scale. The Media Display provides seamless integration for engaging content to attract shoppers to stores.

Knowing customers is the key to delivering exceptional retail experiences. Solutions shown at NRF 2024, include:
• Store Guest Behaviors powered by Computer Vision Analytics (CVA): an artificial intelligence, adaptive learning model solution that helps retailers better understand the shopper journey to deliver a brand experience where consumers may engage, purchase, and enjoy their shopping experience.

Sensormatic’s CVA technology can provide heat map analysis to help optimize layouts, improve floor plan profitability and leverage shopper path-to-purchase and dwell times to better inform the merchandise mix, promotional display placement, planogram effectiveness and assortments—all with an eye toward creating a superior shopping experience that aligns with the retailer’s brand’s mission.

• The Brand Vitality Meter: a new shopper insight offering in partnership with HappyOrNot that combines customer feedback with key performance indicators, such as traffic and conversion, to monitor the overall health of retail brands and provide insight into customer satisfaction at critical touchpoints.

Enable unified commerce

Digitalize the supply chain from source to store with the speed and agility that consumers expect from world-class brands. Sensormatic Solutions inventory intelligence technologies leverage cloud-connected, RFID-enabled, item-level datasets to deliver insights that empower retail teams to streamline online and in-store experiences. After all, reliable and accurate inventory data helps ensure merchandise is available where and when customers want to shop.

Achieving operational excellence means developing the flexibility and visibility needed to make informed decisions and lower operational costs. Sensormatic Solutions connected analytics suites deliver the insights retailers need to overcome operational challenges, increasing employee productivity through automation, optimizing omnichannel fulfillment and enabling frictionless journeys no matter how customers choose to shop.