Flexible Electronics News

RAIN RFID Tag Chip Shipments to Reach 115B Units by 2028

That would be a year-on-year growth of 20.4%.

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By: DAVID SAVASTANO

Contributing Editor, Coatings World and Ink World

RAIN Alliance, the non-profit industry organization supporting the development and adoption of UHF RFID, has published its bi-annual research report ‘Global Markets & Applications for RAIN RFID Solutions’, produced by VDC Research.

The report forecasts RAIN RFID tag chip shipments to reach 115 billion units by 2028, a year-on-year growth of 20.4%. This highlights continued diversification of RAIN RFID usage and adoption across a growing number of industries and use cases.

“Historically, RAIN RFID market demand has been concentrated in inventory and supply chain management in sectors such as retail. New applications are now proliferating as organizations expand the value and reach of their RAIN RFID investment,” said Aileen Ryan, president and CEO of RAIN Alliance.

“RAIN RFID is increasingly being used to drive efficiencies across new areas of business operations. For example, in retail, companies are increasingly using RAIN RFID for loss prevention and to deliver anti-counterfeit solutions across a more diverse set of items including homeware, electronic equipment and sporting goods. Looking ahead, we’re seeing a move towards fixed RAIN RFID readers as industries look to eliminate manual barcode scanning processes and many sectors are also exploring how they can harness their RAIN RFID deployments to enable more sustainable practices.”

The ‘Global Markets & Applications for RAIN RFID Solutions’ report findings indicate strong market growth, with shipments of RAIN RFID tag chips reaching record volumes of 45.5 billion units in 2023, with a third of these sold in Europe.

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