Koenig & Bauer Welcomes Crowds at PRINT 18

As the largest trade show for the North American graphic arts community closed on Oct. 2, after three full days, Koenig & Bauer (US) declared its participation at PRINT 18 in Chicago to be a success. Celebrating its new corporate branding for the first time in North America, the newly designed booth was a centerpiece anchored by the firm’s worldwide logo – a large ampersand –conveying the link between the firm’s founding fathers as well as its connection with its customers.
 
“This year’s show saw an unprecedented increase in the number of high-quality visitors,” said Eric Frank, Koenig & Bauer (US) senior vice president of marketing and product management. “We attracted successful printers who sought solutions to their challenges.”
 
Attendees also saw the new VR Experience at PRINT 18, which was created by The Association for PRINT Technologies along with Clemson University. Attendees were able to see the Koenig & Bauer Rapida 106 in action with speeds up to 20,000 sph and experience its technology for the highest productivity and fastest makeready in virtual reality. Visitors who wanted the full immersive experience could don VR gear to virtually interact with the Rapida 106. For example, they were able to poke their heads into the side of the press and examine the rollers while the press was running.
 
Koenig & Bauer received the 2018 InterTech technology award for its Rapida LiveApp. The Rapida LiveApp offers control of press operations and critical press information right at a press operators’ fingertips on easy-to-carry mobile smartphone devices, integrates video content to help an operator interactively learn and also implement important machine processes such as blanket changing or roller adjustment, and incorporates both a maintenance manager and functions for inventory management.

The newly-designed Koenig & Bauer (US) booth at PRINT 18 highlighted the firm’s German-engineered press technology. (Source: Koenig & Bauer)