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Italian Fashion Brands Alcott and Gutteridge Team Up with Nedap

Nedap's iD Cloud will help drive Capri Group's omnichannel strategy with a full-store estate RFID rollout.

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By: DAVID SAVASTANO

Contributing Editor, Coatings World and Ink World

Nedap has been chosen by Capri Group to deploy iD Cloud for their brands Alcott and Gutteridge. The rollout will encompass all stores across all regions of Italy, as well as Austria, Germany, Spain, Greece, Armenia, and UAE.

Nedap’s iD Cloud enables increased stock accuracy and optimizes product availability. This lays the foundation for streamlined omnichannel operations as part of Capri Group’s long-term strategic objectives.

The deployment will see Capri Group benefit from Nedap’s experience in international RFID deployments. Capri Group chose Nedap iD Cloud for its scalability, seamless integra-tion capabilities, and track record in the fashion industry. Knowing where products are lo-cated on an item-level will enhance Capri Group’s ability to quickly scale omnichannel ser-vices and provide an improved shopping experience for customers.

“RFID will enable us to achieve our strategic objectives of improving the overall customer experience at all stages of the buying process,” said Marco Buono, COO at Capri Group. “In such a competitive and volatile environment, reliable information is always crucial to meet our international growth objectives. Having the security of being accompanied by a part-ner with the experience and capabilities of Nedap in the fashion industry gave us full con-fidence that we were in the best hands to help us realize our full potential.”

With the initial phase focusing on optimizing in-store operations and customer experience, Capri Group plans to expand the iD Cloud implementation to loss prevention and supply chain solutions, ensuring a comprehensive approach to retail innovation.

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