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Identiv's new BLE smart label will enable real-time monitoring of IFCO's global reusable packaging pool.
August 5, 2025
By: David Savastano
Editor
Identiv, Inc. and IFCO, a leading provider of reusable packaging solutions for grocery products, announce a strategic partnership to enhance traceability, efficiency and sustainability across the fresh grocery supply chain.
The two companies have signed a memorandum of understanding to develop and launch a BLE-enabled smart label. This will enable real-time monitoring IFCO’s extensive global pool of reusable packaging containers (RPCs).
IFCO operates the world’s largest pool of reusable packaging containers, with more than 400 million units in circulation globally. This facilitates the sustainable transportation of fresh produce.
Through this strategic collaboration, advanced BLE smart labels will be integrated into IFCO’s existing RPC network. This initiative aims to provide real-time traceability and temperature monitoring for IFCO and its customers transporting fresh food perishables.
This enhances supply chain visibility, enabling efficiencies and reducing food waste.
“We are excited to announce this agreement with IFCO that leverages our expertise in BLE design and multi-component manufacturing capabilities for this innovative application,” says Kirsten Newquist, CEO of Identiv. “The ability to provide precise location and temperature data through a cost-effective and scalable BLE smart label will be transformative for the fresh food industry.”
“We are pleased to partner with Identiv on this pioneering BLE-enabled packaging solution, which will provide unprecedented visibility into our supply chain,” Dr. Sebastian Grams, chief digital officer of IFCO, adds. “These smart labels will be instrumental for optimizing the logistics of our RPC pool, further enhancing our SmartCycle and allowing retailers and growers to improve their supply chains, reducing food waste and ensuring the highest quality of fresh food for consumers worldwide.”
IFCO plans to begin pilot testing its combined solution in 2025, with full-scale deployment anticipated in 2026.
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