Identiv Launches ID-Pixels 3.0 

Identiv, Inc. announced ID-Pixels 3.0, a family of next-generation Bluetooth Low Energy (BLE) inlays and labels. 

The launch represents the latest milestone in Identiv’s partnership with Wiliot. Since forming the partnership in 2022, the two companies have worked closely in manufacturing and supplying Wiliot’s IoT Pixels. 

ID-Pixels 3.0, built on Wiliot’s third-generation IC, is the latest result of this collaboration – bringing enhanced performance, scalability, and sensing capabilities to market.

“Identiv was an early manufacturer of Wiliot-based BLE labels at scale, and ID-Pixels 3.0 builds on that foundation with a battery-free, cost-efficient solution for mass deployment,” said Dr. Manfred Mueller, COO of Identiv. “Combining BLE, sensing, and a unique digital identity in a single label, it enables real-time visibility and condition monitoring across physical supply chains.”

ID-Pixels 3.0 is designed for high-volume, real-world deployments across industries including retail, logistics, pharmaceuticals, food, and smart packaging. The label combines a compact form factor, energy harvesting, and integrated sensing to deliver continuous data without the cost and maintenance of batteries.

The self-adhesive label, approximately 33 mm x 60 mm, harvests energy from ambient Bluetooth and UHF signals, eliminating the need for batteries while enabling scalable deployment across millions of items. Each label is encoded with a unique digital ID and can capture key data points such as location, temperature, humidity, and light.

By integrating with the Wiliot Physical AI platform, ID-Pixels 3.0 allows this continuous stream of sensor data to be translated into actionable insights. This supports applications such as automated inventory tracking, shipment verification, asset tracking, and cold-chain monitoring.