HP Indigo Highlights New Presses at Labelexpo Europe 2023

This week, HP Inc. is attending Labelexpo 2023, the world’s largest event for the label and packaging industry, demonstrating its outstanding efficiency and substantial business growth leading thanks to the industry-altering LEPx-based HP Indigo V12 and HP Indigo 200K digital presses – both showcased for the first time in Europe.

With these solutions, HP demonstrates its strong commitment to the market and offers a complete portfolio that allows converters to shift the great majority of their label jobs to the HP Indigo 6K, HP Indigo V12, or HP Indigo 200K digital presses.

Completing the main display with the well-established, industry standard HP Indigo 6K Digital Press, the Patio Hall will be humming with a suite of presses that accommodate every need of converters and brands in the label and flexible packaging industry.

The HP Indigo V12 digital press, currently ending a successful beta phase, is now available for early release. 

“We believe two V12 digital presses can replace eight flexo presses and completely transform our business,” said Jeremy Letterman, VP operations and supply chain at Brook+Whittle, running a V12 digital press in their Hamilton, OH print facility.

Converting more pages to digital, the HP Indigo V12 digital press brings the agility of digital printing to high volume label jobs currently printed conventionally, and meets brand demands for more personalization, fast change of art, lower waste, less inventory, and on-demand delivery. 

“Traditionally, flexo had been the label industry’s default printing equipment, with digital focus on high value jobs,” said Noam Zilbershtain, VP and GM, HP Indigo and Scitex. “But with Indigo’s new press portfolio, and especially with the HP Indigo V12 digital press, converters can shift to an ‘Indigo first’ mindset, leading to optimal efficiency, sustainability, and ROI across a versatile portfolio of print jobs. Now it’s Indigo First, flexo second.”

Completing the portfolio on the booth floor is the HP Indigo 6K digital press. At Labelexpo, the 6K digital press will demonstrate E2E complete order-to-label automation with the Web2Pack e-commerce solutions for small brands, combining the ABG Digicon Series 3 – a fully digital line with no setup; the Storefront solution from Infigo; and digital embellishment and laser die-cutting finishing from ABG.  PrintOS Spot Master is now available on the HP Indigo 6K and 200K digital presses, enabling converters to reach spot colors in minutes, to keep them consistent throughout the run, and to share the results with their brands.

The 200K digital press is now commercially available, after completing an excellent beta phase. The only field-proven mid-web solution for flexible packaging print is designed for seasoned industry players, or for label converters who wish to diversify their business to include FP, increase their label productivity or print wider format labels and shrink sleeves.

The HP Indigo 200K digital press drives on-demand delivery with no minimum orders, and enables spectacular variable designs, and minimal waste vs conventional printing processes. It is the heart of the Digital Pouch Factory which along with HP Indigo partners offers a complete lamination, slitting, and pouch-making production line. Partners at the show will include Karlville Pack Ready for thermal lamination, Karlville Swiss for pouch making, and JetFX for digital embellishment.