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EVEN Hotels Introduce PDC Smart Band RFID Wristband System for Keyless Room Entry and Cashless Purchasing

RFID wristbands improve guest experience, help boost revenue through seamless purchase experience

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By: DAVID SAVASTANO

Contributing Editor, Coatings World and Ink World

PDC, in collaboration with EVEN Hotels, InterContinental Hotels Group’s newest holistic wellness hotel brand in the U.S., recently installed PDC’s Smart Band RFID Wristband System to enhance the guest experience through keyless and cashless applications. The two new EVEN Hotels properties opened June 2014 in Rockville, MD and Norwalk, CT.

Upon check in, EVEN Hotels guests receive an RFID room keycard, and for $8, may purchase a waterproof Smart Band with a securely sealed RFID chip inside that stores and verifies guest data when scanned by a reader. Guests may take Smart Band with them upon leaving the property, and re-use when visiting any EVEN Hotel. As each chip contains a unique ID number, the bands are impossible to duplicate.

Guests are able to access their rooms by presenting their Smart Band over RFID-enabled locks. Unlike common magnetic stripe key cards that can be lost or misplaced – particularly in water and recreational environments – Smart Band is more secure, staying fastened on the wrist. Its re-wearable silicone design allows removal when not in use.

“RFID wristbands are not only recognized as a smarter and more reliable technology than magnetic stripe cards, they’re also much more convenient,” said Robin Barber, vice president of leisure and entertainment for PDC. “We all know the experience of fiddling for the hotel door card when your hands are full of luggage. Smart Band provides quick access with just a slight wave of the wrist.”

The PDC Smart Band also serves as a convenient “wrist wallet,” enabling EVEN Hotel guests to make cashless purchases.

EVEN Hotels has three additional locations in the pipeline – two in midtown Manhattan and one in Brooklyn, NY. These properties will begin opening in late 2015, and all three will incorporate PDC’s Smart Band RFID Wristband System.

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