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SurePress L-6534VW with Orange Ink offers expanded color gamut without added costs.
May 25, 2022
By: DAVID SAVASTANO
Contributing Editor, Coatings World and Ink World
Epson America has introduced the SurePress L-4733AW water-based resin ink digital label press, delivering improved automation. Additionally, as label converters look for ways to add additional color gamut to labels without increasing price, Epson is adding the SurePress L-6534VW with Orange Ink to its portfolio of UV inkjet digital label presses. These new additions to the SurePress line offer higher levels of print quality, consistency, flexibility and value for label converters, specialty printers and vertical manufacturers. The SurePress L-4733AW builds on the success of its predecessor, the L-4533AW, one of the leading selling digital inkjet label presses on the market, to offer advanced automation and unattended printing features, higher productivity on film substrates and an optional inline spectrometer. The SurePress L-6543VW with Orange Ink, an alternative to the L-6534VW with Digital Varnish, has a 92% PANTONE coverage certification within Delta E of 1.5,1 using minimum colors to deliver maximum gamut. “Label converters and specialty printers are looking for solutions that are simple and cost-effective to operate and maintain, and can deliver on stable, predictable production,” said Mike Pruitt, senior product manager, Epson America, Inc. “Epson enhanced its industrial SurePress lineup by adding new capabilities with the L-4733AW and expanding gamut with the L-6534VW with Orange Ink, which can help businesses save on upfront costs and maintenance. These advancements come without the compromise of simple operation and maintenance, production or print quality,” added Pruitt. The SurePress L-4733AW delivers on automation and ease of use. Virtually automatic, requiring no manual cleaning of the printhead surface, the L-4733AW is primed for unattended printing. Its inks meet the latest safety standards and regulations, such as REACH, and deliver high-quality images, making it a versatile press ideal for converters focusing on food and beverage and health and beauty labels. The SurePress L-6534VW with Orange Ink uses CMYK with standard high-opacity White Ink plus Orange Ink to widen the color gamut using minimum colors required to do so. Incorporating PrecisionCore linehead technology and high-pigment, low-migration LED UV curing ink, the press’s center drum system is a space-saving, compact design integrating all of the functions required for production, such as Corona treatment, White Ink, web cleaner, ionizer, and an additional UV curing unit, all standard. The new model also supports a range of paper and film substrates, offering low running costs. The SurePress L-4733AW and L-6534VW with Orange Ink will be available in June 2022.
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