EFI ‘Reinterpreting’ Connect Conference Experience

Building on the success of its recent webinar and online training series for print and packaging professionals, Electronics For Imaging, Inc. will offer an expansive, new EFI Engage Conference online next January that gives customers tangible, actionable insights on how they can increase efficiency, improve performance, and capture new market opportunities. 

Sessions will cover a broad range of technologies, offering instruction on  EFI Display Graphics, Corrugated inkjet printing solutions and more. 

The new virtual conference will also provide the company’s most intensive packaging training yet, with in-depth instruction on integrated workflow automation for corrugated and flexible packaging, labels and folding cartons.

Attendees will be afforded all the same access to executives, networking opportunities, in-depth best practices and training sessions. 

EFI is also going to make the sessions more approachable and valuable by offering sessions in multiple languages for its customers around the globe.

“EFI puts an extraordinary amount of time and energy into offering one of the world’s best print and packaging education programs for our annual Connect users conference. Given the uncertainly involved with safely executing in-person events and the careful planning it takes to assemble top-tier content for customers, having a virtual conference in 2021 is the best option to deliver the valuable information that has become the hallmark of the Connect experience,” said Ken Hanulec, VP, Worldwide Corporate Marketing, EFI. 

“Engage will be an online offering unlike any other that EFI has presented, delivering the type of in-depth detail that makes Connect a successful event,” Hanulec added. “While we look forward to returning to Las Vegas for Connect 2022, next January’s event will deliver valuable information our customers can use to survive and thrive in a rapidly changing market.”

Beginning on Jan. 25, 2021, the event will be held on six days over the course of two weeks. 

Compared with the Connect event, Engage will feature shorter individual sessions – spread out over a longer number of days and with consideration of customers in varying time zones. Sessions will be timed to minimize the disruption to customers’ work schedules.

In the sessions, participants will gain clear, detailed information on choosing the right technologies to navigate an uncharted market and maintain business continuity. It is part of a commitment to help customers future-proof their print and packaging operations by implementing efficient, effective workflows and production strategies that can create stronger businesses, even in uncertain times. 

Classroom-style educational tracks will highlight the latest advancements and newest features in integrated print and packaging workflows. Attendees can learn from their peers as well as through virtual think tanks and roundtable discussions.

Attendees will be able to gather the precise, market- or application-specific details they need for their business success through Engage’s virtual labs, one-on-one meetings with EFI executives and through voice of the customer sessions. 

The next EFI Connect Conference is scheduled for Jan. 18-21, 2022, at Wynn Las Vegas.