Constantia Flexibles Focuses on Four ‘Innovation Pillars’ at PACK EXPO 2018

Constantia Flexibles will present its packaging solutions at the PACK EXPO, which will be held in Chicago from Oct. 14-17.
 
The company’s trade fair presentation will focus on four innovation pillars: Sustainability, performance packaging, interactive packaging, and brand protection.
 
Sustainability
The company focuses on recycle-ready solutions – and will be showcasing its Ecolutions product line that meets sustainability requirements. Among other products, Constantia EcoLam, a Mono PE laminate applicable in a wide variety of packaging applications. It is lightweight and its OPE/PE structure is fully recycle-ready due to its mono-material structure.

Performance packaging
Product packaging must have excellent machinability for various food, pharma, personal, and home care producers worldwide and needs to meet the requirements of global distribution. For safe transportation of the products all around the globe, the packaging must be premium and perfectly sealed. High-quality product packaging is a marketing tool. It makes the product stand out from others on the shelf and strengthens the brand to attract more customers. Constantia Flexibles’ premium packaging solutions have the necessary characteristics: the award-winning film-based product CompresSeal is an example.

Interactive packaging
Constantia Interactive provides a multitude of digital communications and marketing opportunities to enhance consumer engagement with products. The combination of digitally readable packaging material with a digital platform for data management and a smartphone app customizable to a wide range of customer needs are just some of the characteristics that make Constantia Interactive unique. The features range from the purely informative, such as instructions for use, through videos and games, to contests that can be individually selected by the customer.

Brand protection
Over the last 3 years, food and beverage brands have been counterfeited as follows: up to 39% constantly, 12% several times a year, and 12% once a year. Constantia Flexibles is the only producer of food films in Europe that is certified by the IHMA – the International Hologram Manufacturing Association. The members of the IHMA are leading producers and converters of anti-counterfeiting, brand protection solutions, and even holograms for banknote security. Constantia Flexibles’ SafeFamily product range offers several different features to protect brands from counterfeiting. This is in addition to holograms, 3-D effects that are achieved through relief and laser technology, and micro texts that are hidden in images.
 
About 50,000 attendees and more than 2,500 exhibitors are expected at the PACK EXPO 2018.
 
“At this fantastic trade fair, we’ll show once again that Constantia Flexibles is ready for the future of packaging,” Constantia Flexibles CEO Alexander Baumgartner said. “Our world is changing fast; our new packaging solutions meet the requirements of today and tomorrow.”
 
Constantia Flexibles will be at booth E-10325 in the Lower Lakeside Center as well as W-863 in the West Building.