BOBST Showcasing Packaging Production 4.0 at drupa 2020

At drupa 2020, BOBST said it will display machines not only designed for e-commerce requirements but also to accommodate increasing packaging variations and complexity, helping brand owners to redefine their consumer engagement models and attract customers in a timely manner.

BOBST will showcase digital printing presses, which help brand owners to fulfill their requirements around reduced batch sizes, and to implement customization and individualization efficiently with quality and color consistency across the globe.

BOBST’s vision for packaging production is anchored in data access and control across the entire workflow, helping packaging converters to become more flexible and agile. The company calls it Packaging Production 4.0.

drupa 2020 takes place June 16-26 in Dusseldorf, Germany.