Flexible Electronics News

Bluehill ID Expands Multicard Brand into Australia

Fastcards Pty Ltd announces name change to Multicard

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By: DAVID SAVASTANO

Contributing Editor, Coatings World and Ink World

Bluehill ID announced the global expansion of its signature Multicard brand into the Asia-Pacific region. After Bluehill ID’s recent announcement of the acquisition of Fastcards Pty Ltd, the Australian entity today announced that it will adopt the trading name of Multicard, aligning with sister companies Multicard in Switzerland and Germany.

Multicard Australia is an identity and accreditation company deploying hardware and software solutions. It is an official issuing body of the Maritime Security ID Card of Australia and a provider of ID and RFID solutions to event organizers, government, mining and the industrial sector throughout Australia. Multicard Australia offers a unique patented web-based credential management solution deployed in conjunction with RFID tagged credentials at events such as the World Youth Day 2008 in Sydney.

“We are extremely pleased that Fastcards is joining the Multicard family as we see strong demand for their capabilities on an international scale. The combined Multicard will offer even more services and expertise in ID management, especially in software and contactless card applications while also achieving greater operational synergies,” stated John Rogers, executive vice president of transition management and acquisition integration at Bluehill ID.

Scott Austin, founder and president of Multicard Australia, commented, “Multicard has developed an excellent track record over the last 20 years. Being part of the Group will strengthen our ability to deliver our customers world class solutions and be very responsive to market needs in the Asia-Pacific region.”
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