Industry News, Printers News

Ball Introduces New Era of Dynamark Printing Technology in EMEA

Re-launches its proprietary printing technology, Dynamark, for its beverage cans in Europe, Middle East and Africa (EMEA).

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By: DAVID SAVASTANO

Contributing Editor, Coatings World and Ink World

Ball Corporation announced the re-launch of its proprietary printing technology, Dynamark for its beverage cans in Europe, Middle East and Africa (EMEA). This upgraded technology introduces an advanced tier of printing capabilities, unlocking leading-edge features to deliver greater flexibility and enhanced value for brands.

Building on the success of the Dynamark technology, Ball has redefined its range of offerings – Starter, Pro, and Advanced Pro – reflecting the company’s understanding of customer needs, having worked with 50+ customers, 80+ brands on more than 100 projects. It represents the next leap in promotional printing technology, enhancing large-scale production personalization for the beverage industry.

It introduces variable print technology that integrates multiple graphics onto a single pallet, allowing up to 12 different images on the same shelf or display. Available in most European plants, Dynamark caters to various markets and formats to drive consumer engagement, foster brand loyalty, and boost sales.

“We’ve taken everything we’ve learned from the original series – and that our customers loved – and pushed the creative boundaries even further with Dynamark Advanced Pro,” said Jag Bains, VP for commercial, EMEA, at Ball. “This technology gives brands and designers greater creative freedom, enabling more innovative, personalized and tailored design solutions.”

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