Avery Dennison, eAgile Collaborate to Offer a Broad Line of NFC-Based Promotional Products

eAgile Inc. and Avery Dennison RFID, a business of Avery Dennison Corporation, announced that they will collaborate to offer a wide variety of near field communication (NFC)-based promotional products.

NFC technology helps businesses communicate with their customers in more impactful and more cost-effective ways. NFC-enabled marketing tools such as smart posters facilitate immediate consumer access to valuable information such as coupons, tickets and social sharing sites through a quick swipe of their smart phone.

eAgile offers printed products such as signs, business cards and labels that incorporate high-quality Avery Dennison N-Zone NFC tags and can be printed and encoded to the consumer’s specifications.

“NFC products are easy to use, functional and fun, making them the perfect way to communicate with the tech-savvy consumer and to compete in the increasingly tech-driven marketplace,” said Gary Burns, CEO of eAgile. “We’ve worked with Avery Dennison for many years and we’re happy to extend our relationship into NFC. This collaboration will bring the quality that customers have come to expect from eAgile and Avery Dennison RFID tags to the emerging NFC market.”

Avery Dennison RFID brings its extensive experience and RF expertise to the design and manufacture of innovative UHF, HF and NFC RFID inlays. eAgile operates a vertically integrated manufacturing facility where they design, test and manufacture a wide variety of RFID products and solutions. eAgile also has extensive on-site printing, conversion and encoding capabilities.

“Businesses of all sizes are already putting NFC technology to work to improve a customer’s experience with their brand,” said Maggie Bidlingmaier, global director of Avery Dennison RFID sales and marketing. “We are very excited to work with eAgile to bring world-class NFC-based products to help businesses leverage this technology.”