Epson Demonstrates Power of Color Badges for Events at IAEE

Epson announces it will exhibit at Expo! Expo!, the International Association of Exhibitions and Events (IAEE) Annual Meeting & Exhibition, from Dec. 8-10, 2025. Combining vibrant color, easy customization and ultimate convenience, Epson will showcase how its ColorWorks^® CW-C4000 color inkjet label printers help event teams make full-color, personalized badges in seconds, onsite and on-demand.

Traditional pre-printed badges are costly, time-consuming and prone to waste as they lock event organizers into fixed quantities and final designs weeks in advance, while on-demand full-color badge printing adapts in real time, producing exactly what is needed, right when it is needed.

Epson will be showing live demos of various types of badges, from fanfold, sticky, cardstock, and wristband badges, demonstrating how on-demand color badge printing helps event organizers reduce costs and waste by printing only what’s needed onsite.

“Printing a badge is one of the first steps onsite for attendees, but it is also one of the most crucial aspects of any event as it’s what is used to attract, engage and understand attendees from lead generation through retrospective data,” says Dave Wuethrich, COO, Convention Data Services. 

Event organizers are always looking for ways to enhance the attendee experience and improve operations and efficiency – from streamlining registration to reducing waste and costs and ensuring a fast, seamless first impression for attendees cost-effectively and conveniently. ColorWorks on-demand color label printers help event organizers provide attendees with a seamless onsite check in and badge printing process while adding flexibility, peace of mind and operational efficiencies.

“Events are demanding environments where things shift on the fly, and event organizers need dynamic technologies that maximize the efficiency of operations and create a premium experience for attendees,” notes Michael Weitz, product manager, Epson America. “ColorWorks help event organizers keep up with modern trends by printing badges on-demand for quicker, smoother check-in, using digital and contactless tools like QR or barcodes and creating personalized, full-color badges that level-up branding and attendee experiences.”