Determining Future Markets for Printed Electronics

There is an idea that printed electronics (PE) consists of ideas designed by engineers that can find markets. This, of course, is not the reality; designers need to come up with a use for the products. This point was driven home during FlexTech Alliance’s Quarterly Workshop, titled “Printed Electronics Meets Consumer Product Companies,” as speakers from Kimberly-Clark and HAVI Global Solutions talked about real-world experiences using PE technology, and discussed opportunities and challenges ...