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Seeks out innovative designs for latest OLED displays.
June 3, 2021
By: DAVID SAVASTANO
Contributing Editor, Coatings World and Ink World
OLEDs have the potential for exquisite designs. The OLEDs Go! Competition challenged some of the world’s most talented designers to create beautiful display concepts that highlight the unique attributes of OLED. LG Display announced the winners of the first-ever OLEDs Go! Competition which had been running in association with UK design magazine Dezeen since last November. LG Display and Dezeen gave participants the opportunity to explore their creativity even deeper through the company’s light, slim, rollable, bendable and transparent OLED technologies which are not only easy on the eyes, but also eco-friendly. Five finalists were selected among 220 entries from more than 50 countries based on how well they incorporated the possibilities of the company’s OLED display technology into their imaginative work. First place was awarded to “Scroll,” a completely new concept that utilizes LG Display’s transparent OLED screen to create an elegant and useful design. Taking advantage of the OLED panel’s slimness, the concept attaches to the wall seamlessly while supporting a wide shelf below its large display. In second place, “Signal” features a foldable OLED screen that doubles up as a lamp. Not only that, the design also works as a convenient monitor when opened up. The other entries falling just short of the top two were a screen that lets users view content in the perfect aspect ratio by rolling from side to side (“Flag.R”), a table concept that arches over the viewer’s bed so that they can watch TV before bedtime (“Console”), and a wheeled home workout display that can be moved around and adjusted according to the user’s desired height (“Trollie”). The award-winning designs will be considered for commercialization once their market potential has been reviewed by the LG Display engineers and designers behind new products and businesses. “Based on the unprecedented scalability of OLED, LG Display is continuing to push OLED into the mainstream through its strategy of open innovation,” said Dr. Chang-ho Oh, EVP and head of the TV Business Unit at LG Display.
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