Expert's Opinion

IDTechEx Asks How Smart Packaging Can Best Add Value

IDTechEx finds that the market for smart packaging electronics will be worth around US$2.6 billion by 2033.

Author Image

By: DAVID SAVASTANO

Contributing Editor, Coatings World and Ink World

What is packaging for? From its initial purpose of simply protecting the product to driving sales via consumer engagement, the role of packaging has substantially evolved. Smart/intelligent packaging continues this trend towards greater functionality, employing sensors, printed electronics, and wireless communication to add value in novel ways. With applications from logistics labeling to greater consumer engagement, IDTechEx’s latest report, “Smart Packaging 2023-2033”, finds that the market...

Continue reading this story and get 24/7 access to Ink World magazine for FREE


Already a subscriber? Sign in

Keep Up With Our Content. Subscribe To Ink World magazine Newsletters