Ynvisible Acquiring rdot’s Printed Electrochromic Displays Business

Ynvisible Interactive Inc. announced a Business Transfer Agreement to acquire the printed electrochromic displays business of rdot AB (Gothenburg, Sweden). 

The deal expands Ynvisible’s client list, strengthens the company’s sales and marketing team and brings new assets to its digital marketing and product creation. 

“rdot has a proven track record for the excellent marketing of electrochromic displays and is generating sales. It’s strong in digital channels. The COVID-19 pandemic rapidly changed how companies conduct business, and rdot’s born-digital approach to business is proving to be effective in these times,” said Tommy Höglund, VP sales & marketing. “With this acquisition, we’re delighted to strengthen our sales and marketing team with this rich set of capabilities and further tools for prototyping.”

rdot has been seeking a route to industrial-scale manufacturing of electrochromic displays. Through the deal, the rdot client base gains access to Ynvisible’s industrial-scale production, quality control and technology transfer capabilities. 

“rdot’s electrochromics display prototyping business is on a strong growth path but has lacked resources to develop client opportunities to high volume industrial production,” Höglund said. “Ynvisible is equipped to serve clients’ production needs and transfer this capability to other manufacturing sites where end clients may need them more locally.”

“I am confident that all of our existing clients will have positive feelings about this deal. The fact that a larger organization with additional resources and capabilities is behind the electrochromic display technology will ultimately benefit the clients,” added Felix Karlsson, CEO of rdot AB, who will be joining the Ynvisible team. “It feels great to join Ynvisible, both personally and from a commercial perspective. At the end of the day, what drives all of us is to widely spread the adoption of printed electrochromic displays. Joining Ynvisible is a step in that direction.”

The Business Transfer Agreement between Ynvisible’s wholly-owned subsidiary Ynvisible Production AB and rdot AB includes a transfer of rdot’s property and assets. The purchase price is 1.2 million Swedish Kronas (approx. $124,000), plus time-limited performance-based remuneration. rdot’s two employees join Ynvisible as new employees.