Spansion Appoints SL Chan as VP for Sales and Field Marketing, Asia

Spansion Inc. announced the appointment of SL Chan to vice president for sales and field marketing, Asia. Chan will be responsible for sales and marketing in the region and serve as a liaison with strategic customers, government officials and ecosystem partners.

With more than 25 years of semiconductor expertise working with top OEM customers in Asia, Chan further strengthens Spansion’s global leadership team and is expected to significantly contribute to the company’s new business model in the region.

“Asia is a very strategic region for Spansion in the fast growing embedded electronics markets,” said John Kispert, president and CEO of Spansion. “With the addition of SL Chan, we have strengthened our team with a veteran sales and marketing executive who will be a key asset for the company’s new business strategy, focused on delivering more value to embedded and targeted wireless applications.”

Chan brings more than two decades of sales and marketing experience in the non-volatile memory field to Spansion. Most recently, he was the director of the Memory Product Group at STMicroelectronics, covering both the Asia Pacific and Greater China regions, where he spent the past 18 years spearheading the marketing of STMicroelectronics Flash memory in a broad range of electronics segments since its first inception in the early 1990s. An electronic engineer by training, Chan also holds a bachelor’s of science degree from the University of London and a master’s of science degree in marketing from the National University of Ireland.

“Asia is in the midst of an electronics revolution that is driving a new wave of growth in Flash memory,” said Chan. “I look forward to building off Spansion’s strong momentum in Asia, working with customers and partners to collaborate on new innovations using our MirrorBit technology to meet this growing demand.”