Flexible Electronics News

The QUE proReader by Plastic Logic Receives Two Mobile Industry Awards at International CTIA Wireless

Recognized as the premier enterprise ebook reader and luxury mobile device

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By: DAVID SAVASTANO

Contributing Editor, Coatings World and Ink World

Plastic Logic’s QUE proReader is the recipient of two mobile industry awards at the International CTIA WIRELESS 2010, held March 23-25 at the Las Vegas Convention Center.

In addition to receiving second place in the CTIA Emerging Technology (E-Tech) Award’s Luxury Mobile category, the QUE proReader has been recognized by MobileTrax LLC, a leading mobile and wireless industry analyst firm, with a 2010 Mobile Award for Best eBook Reader-Enterprise. The honors were awarded at separate ceremonies on March 24.

More than an eReader, the QUE proReader is designed specifically to provide a premium reading experience and access to content anywhere anytime for people who not only like to read, but need to read – business professionals.

“As we all know, the mobile device and eReader categories are filled with many impressive players. These awards reinforce the unique value proposition Plastic Logic is bringing to market with the QUE proReader,” said Richard Archuleta, Plastic Logic’s CEO. “The QUE proReader was really designed from the ground up for mobile business professionals, how they work and how they manage their documents. That’s a huge differentiator for us.”

The 2010 Mobility Awards honor the best mobile computing and wireless data communications products and services introduced to the market during the past year. The Mobility Awards have honored the brightest innovators in mobile computing and wireless data communications products and services for the past 15 years.

At its debut at the 2010 Consumer Electronics Show in January, the QUE proReader won widespread acclaim for its sleek 8.5 x 11 inch form factor, crisp large easy-to-read black and white display, intuitive touchscreen user interface and reading experience that brings all the benefits of paper and more.

QUE proReader gives anywhere anytime access to content and powerful tools to help manage business reading and handle your business documents. The QUE proReader also brings the experience of reading eNewspapers and eMagazines to a new level, with special formatting that gives digital versions the look, feel and personality of printed newspapers and magazines.

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