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Multicard Receives First Order for Delivery of e-Payment Labels to Rabobank for Contactless Electronic Payment

Multicard will manage product delivery, encoding and customer support

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By: DAVID SAVASTANO

Contributing Editor, Coatings World and Ink World

Multicard, a business unit of Identive Group, Inc., announced that it has been selected by Rabobank to provide personalization and fulfillment services for the Dutch bank’s latest application of its MiniTix cashless e-payment solution. Multicard will manage product delivery, encoding and customer support for a program that allows Rabobank’s employees to make cashless payments using the e-payment labels on their mobile phones.

Rabobank’s MiniTix solution provides a more convenient alternative to the “chipknip” electronic cash system currently used throughout the Netherlands. Like chipknip, MiniTix is intended for small retail payments where credit card fees do not make economic sense. The MiniTix virtual wallet can be managed over the Internet rather than having to be loaded with value at special banking terminals, and payments can be made using a mobile phone or a contactless token such as a key fob or wristband.

Currently Rabobank is allowing its employees to use their MiniTix accounts to make purchases at canteens and cafeterias in the workplace. Over time the bank plans to sign up additional merchants and facilities such as football stadiums to participate in the program, at which time employees will be able to use their existing phone stickers or a more portable RFID token to pay for food, beverages, event programs and the like.

“Rabobank is taking the lead in introducing some of Europe’s most innovative schemes for contactless and mobile payments. We are very pleased to once again work with Rabobank to bring the convenience and security of MiniTix to Rabobank employees,” said Pieter Kooistra, CEO of Multicard NL.

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