Beontag Names Alejandro Quiroz Centeno Its New CEO

Beontag has announced the appointment of Alejandro Quiroz Centeno as its new CEO. Quiroz Centeno, an executive with more than three decades of experience in the Americas, EMEA and Asia. Quiroz Centeno will replace outgoing CEO Ricardo Lobo, who is leaving the company after nine years.

During his tenure, Lobo played a pivotal role in Beontag’s transformation from a regional graphic labels company to a global leader of digital tags, IoT solutions and pressure sensitive adhesives. The board deeply appreciates his dedication and the positive impact he has made in the business. 

Quiroz Centeno joins Beontag as a seasoned international business executive covering a range of industrial sectors. He will oversee Beontag’s global footprint across 40 markets, with a particular focus on the company’s ongoing investment and expansion into North America.

Prior to Beontag, he served most recently as CEO of Latin America for Prysmian, an Italy-based world leader in the energy and telecommunications industry. In this role, his team enabled a sustainable energy transition for decarbonization and helped develop digital infrastructure solutions. He also currently serves as a Board member of IDEX Corporation, a Chicago-based premier industrial company and part of S&P 500. 

Throughout his career, Quiroz Centeno has served in the leadership teams for multiple high-profile firms including Aptiv PLC, Whirlpool Corporation, Tenneco Inc. and Continental AG. He is a member of the National Association of Corporate Directors (NACD) and the Latino Corporate Directors Association (LCDA).  

“I am enthusiastic about the prospects of this role with a company as influential and innovative as Beontag,” says Quiroz Centeno. “With the enormous potential of IoT technology continuing to emerge in so many industries worldwide, as well as some remarkable innovations and applications in graphics and label materials, I am very eager to drive this prosperous business towards its ambitious goals. I am committed to build on the foundations of this enterprise for the years to come.”