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Sales up 1.7% despite softening of global GDP, rising competition within liquid food packaging sector
April 8, 2015
By: DAVID SAVASTANO
Contributing Editor, Coatings World and Ink World
A further softening of global GDP and rising competition within the liquid food packaging sector made 2014 a challenging year for Tetra Pak. Despite this, the company achieved net sales of €10.9 billion, up 1.7% from 2013, with strong growth in capital equipment and technical sales helping to offset a disappointing year for packaging material. “Against the backdrop of a tough year, with slower packaging material growth than originally expected, we saw clear evidence that our business strategy is working. Capital Equipment sales reached almost €2 billion and Technical Sales topped €1 billion for the first time in the company’s history. Our processing business closed the year with a record high order backlog, up 20% compared with the end of 2013. And we saw a significant increase in sales of our advanced packing formats: 7.1 billion more packs reached the shelves in 2014 than in 2013, offering customers optimal functionality and differentiation,” Dennis Jönsson, Tetra Pak president and CEO, said. The company’s Packaging Solutions business reported net sales of €9.4 billion, 0.9% higher than in 2013. Packaging material volumes touched 180 billion packs, slightly ahead of the 178 billion packs sold in 2013, while Capital Equipment saw revenues rise 6.4 year on year and Technical Sales climbed nearly 11%. Rising demand for products within the company’s advanced format came mainly from within the family pack segment, where Tetra Brik Aseptic (TBA) Slim and Tetra Brik Aseptic Edge, each with new generation openings, saw annual sales climb 42% and 55% respectively. In portion packs, Tetra Prisma Aseptic continued to set the pace, with year-on-year growth of more than 38%, or 2.1 billion packages. In contrast to the company’s Packaging Solutions business, Processing Solutions had another year of good growth, with particularly strong demand in the milk powder and cheese processing sectors. Net sales increased by almost 7% year-on-year, driven by double digit improvements in South Asia, East Asia and Oceania and in Greater China, and buoyed by Tetra Pak’s first quarter acquisition of Switzerland-based Miteco, the world leader in production solutions for carbonated soft drinks. The company also reaped benefit from the 2013 acquisition of Danish filtration technology specialist, DSS Silkesborg, whose expertise and reputation played a key role in securing the largest Processing order in Tetra Pak’s history, a dairy and whey powder plant in Germany.
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