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Increase is driven by escalating raw material costs.
July 18, 2016
By: DAVID SAVASTANO
Contributing Editor, Coatings World and Ink World
Ashland Inc. will increase its global prices for hydroxyethylcellulose (HEC) 8%, effective Aug. 1 or as contracts allow. This action is driven by escalating raw material costs. Recovering these costs allows Ashland to continue to support its customers’ growth and to continue providing customers with the premium level services they currently receive. HEC is used primarily as a rheology modifier for industrial and consumer products, including paints, personal care products, adhesives, inks, oil well muds and others.
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