Sun Chemical Offers Brand Owners Brighter Ideas for Packaging at interpack 2017

Under the theme “Brighter Ideas for Packaging,” Sun Chemical and its parent company, the DIC Corporation, are demonstrating their capabilities as a global, full service provider of innovative packaging solutions, from concept to consumer, to address the key aspects of packaging optimization, reflected as five separate zones on the stand: Consumer Protection, World of Color, Lightweighting, Food Waste and Consumer Experience.
 
To demonstrate its knowledge, Sun Chemical has produced a series of Brighter Ideas for Packaging Guides, which can either be collected from the stand at interpack or downloaded from http://www.sunchemical.com/brighterideas.
 
Steering brand owners through the increasing international legislative requirements for compliant materials, consumables and labeling, Sun Chemical is showcasing its range of solutions to address the increase in counterfeit trade and to ensure the security of brands and the health and safety of their customers.
 
Sun Chemical offers a range of overt, covert and semi-covert brand protection solutions including UV responsive and infrared inks, infrared taggants integrated within spot colors or varnishes, hidden images embedded into existing packaging designs and smartphone authentication. Highlighted at interpack 2017 is SunTag, an integrated sensor-taggant system for cartridges and refills.
 
Also on display is a smartphone authentication solution incorporating the AuthentiGuard smartphone validation application from anti-counterfeit technology specialists DSS (Document Security Systems, Inc.) In the Consumer Protection zone, Sun Chemical is also highlighting a new near infrared-based food contaminant detection system.
 
Helping brand owners achieve global consistency of high impact, high quality color, Sun Chemical is launching a new version of SunColorBox, a toolkit comprising a comprehensive set of applications and services aimed at supporting packaging printers and converters to produce brand colors consistently, anywhere in the world, within a fully optimized digital process
 
A lot of flexible packaging consists of multi-layers of material including metallized substrates that give the packaging its structure, protecting the contents from external contaminants and providing an effective oxygen barrier to preserve the contents. Patented developments in Sun Chemical/DIC’s solvent-based Paslim VM lamination adhesive offer brand owners the scope to eliminate the mid-web metalized layer of these structures and replace it with a metalized sealant web instead, enabling one layer less in the structure.
 
On display also in the Lightweighting zone are SunBar (Aerobloc) coatings with oxygen barrier properties for a monoweb structure that contribute to replicate the protective functionality of two-ply structures, with reduced material, and that can be fully compliant for food packaging applications.
  
Also being showcased is the SunLase laser marking solution, a coating that enables brand owners to add high quality QR and barcodes to secondary packaging and serial number or dates to primary packaging information, whether for practical supply chain purposes or as a late stage package differentiator.
 
In the Consumer Experience zone, Sun Chemical is showing its range of SunInspire specialty inks and coatings, in particular its tactile coatings, ranging from coarse and gritty to soft and smooth, which appeal to the sense of touch. Also on display is the SunVetro family of products for ceramics and glass, the SunCarte family of screen and offset inks, adhesives and varnishes to help printers meet the needs of the plastic card market. Additionally, printed magnetic tape options for card manufacturers, based on DIC technology, will also be on hand.
 
Within a separate Product Portfolio zone, Sun Chemical is also showcasing its range of inks and coatings suitable for use on multiple substrates across a wide range of packaging applications.