GASC Reports Print 13 a Big Hit for Wide Format Inkjet

Graphic Arts Show Company (GASC), the organizer of Print 13, reported that exhibitors showcased the latest innovations and applications in the wide format arena at “BIG – the Wide Format Pavilion,” sponsored by the International Sign Association (ISA), the new for 2013 “Inkjet Candy Store” feature, and all across the Print 13 show floor. Attendees not only were able to see these hot new technologies in action but also learn more about their applications in the ISA Innovation and Application Theater inside the BIG pavilion and at the Ask the Expert station sponsored by The Big Picture magazine.

Wide format is not new to Print or Graph Expo. It has been an essential element on the show floor for many years. With the continuing evolution in wide format technologies and applications for sign and display shops-and increasing interest in entering the wide format market by commercial printers-the expanded and enhanced Print 13 wide format offerings provided the ideal venue for attendees to explore these advances and opportunities, and make show floor purchases from exhibitors.

“PRINT 13 was a great success for Fujifilm,” said Todd Zimmerman, vice president and general manager, Fujifilm North America Corporation, Graphic Systems Division. “We are extremely proud to have this opportunity to offer our new and innovative inkjet technologies to the industry.”

According to Peter Vanderlaan, director-marketing, Fujifilm North America Corporation, Graphic Systems Division, “Fujifilm had it largest booth in history at PRINT 13. We featured six inkjet presses for commercial and wide format production, XMF Workflow solutions, plus newspaper, offset, flexo, and packaging products. With four live product presentations held throughout the five days, we generated large crowds and were very pleased with the attendee traffic.”

“Mutoh America did really well at PRINT 13,” said Michelle Johnson, corporate events/communications manager. “We were able to sell equipment right from the show floor and generated great leads as a result of this face-to-face marketing. We saw dramatic growth in the attendee interest in wide-format inkjet printing and applications.”

“Xerox is excited to enter the wide format inkjet market with the Xerox Wide Format IJP 2000. PRINT 13 helped us launch this product and we were thrilled with the high level of interest and leads as a direct result of this show,” said Deana Conyard, world wide marketing and training manager – inkjet products, Xerox.

In its series of post-show updates, GASC is currently verifying Print 13 registration reports to next provide an accurate and detailed summary of actual buyers and demographic data.