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Resulted in wider color gamut, life expectancy two to three times longer than inks it replaced
December 19, 2014
By: DAVID SAVASTANO
Contributing Editor, Coatings World and Ink World
Management at FASTSIGNS of San Francisco, one of the franchise’s highest sales volume stores in the U.S., switched to INX Digital’s TRIANGLE ESC inks, which has resulted in a wider color gamut and life expectancy lasting two to three times longer than the inks it replaced. The dual capability alternative eco solvent ESC inks work with the Epson Stylus GS6000 commercial outdoor printer and Epson SureColor series printers to produce outdoor banners, posters and trade show graphics. FASTSIGNS of San Francisco has sales of $1.5 million, and the store ranks in the company’s Top 10, out of more than 450 locations in the U.S. and Canada. “Many of the FASTSIGNS franchises are using ESC today, but we were among the first. We are very happy with the product and cost savings we have experienced,” said operations manager Alphonzo Solorzano. “The color accuracy is very good and we have a much wide color gamut to work with for both indoor and outdoor work.” That kind of flexibility is necessary given their customer base, said Solorzano. The store is located on bustling Harrison Street at the south end of San Francisco’s financial district. Two blocks to the west is the Moscone Convention Center and three blocks east is AT&T Park, home of the San Francisco Giants and baseball’s World Series champions three times in the last five years. “We do a lot of trade show work for the various events taking place at the Moscone Center. A good portion is run on our vinyl printers – MBO signs, indoor graphics – and we also do vehicle vinyls. The ESC ink colors are more vibrant and longer lasting, in some cases three times longer.” ESC is designed to provide excellent outdoor durability. It offers improved isopropyl alcohol (IPA) resistance, and custom ICC printer profiles help with smoother transitions and improved shadowing and highlighting details. “Many of our clients have work that needs to be turned around in a tight time frame,” he said. “Most of our sign work is small in size up to 4’ x 10’, but it can be challenging at times with the various trade shows. That’s where ESC has made things easier for us to get the work done. One of the ways we have reduced costs is by using the 2-liter size bags. Compared to cartridges, we get every drop of ink out of these bags.”
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