According to a new report published by Allied Market Research – "Digital Textile Printing Inks Market by Ink Type and Application: Opportunity Analysis and Industry Forecast, 2020–2027" – the digital textile printing inks market was valued at $1,112 million in 2019, and is projected to reach $2,665.7 million by 2027, growing at a CAGR of 11.6% from 2020 to 2027.
Digital textile printing ink is referred to as the ink that enables colors, images, or text to be electronically printed onto fabrics such as polyester, cotton, and silk.
The apparel industry is undergoing significant transformation owing to changes in lifestyle and surge in penetration of the internet along with a rise in the number of netizens.
The manufacturing technology, management of apparel business, and fashion trends are changing at a rapid pace, owing to a shift in preference toward digital textile printing technology from the traditional printing technology, even in developing nations. This is attributed to the rapidly changing fashion trends based on culture, beliefs, and geographical locations. Thus, the surge in technological developments, introduction of newer & cost-effective methods of digital textile printing, and high demand for printed fabrics, especially in developing countries of Asia-Pacific and LAMEA, are expected to augment the digital textile printing inks market growth during the forecast period.